Marketing Your Company to College Students
Many colleges started class back this week and with the another school year beginning comes another crop of freshmen, the latest addition to the seemingly ever-present market that’s become more and...
View ArticleFrom Customer to Brand Fan – Part One
Turning general consumers into customers is one thing, but turning those customers into brand fans is something else entirely. While a brand ambassador is often a paid endorser of a brand, a brand fan...
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